Someone has come up with the idea of printing text sideways in books. These "bed books" are designed to be read while lying on your side.
From their site:
"An Invention Born of Necessity
It came to me while on a motor home vacation, when I just didn’t have the head room to sit up in bed. There was literally no comfortable position to be in – and that’s when it hit me! If the book was printed so that I could lie on my side, I could read for hours!"
Um, or you could just turn the book sideways?